Defining your brand message is essential for great marketing. However, this is one of the hardest things to do with clients. Listing your target audiences is not enough. You need to take this a step further and get into your customer’s head.
Through networking and business, we meet other professionals, learn about each other’s business, and exchange business cards. Before following up, most professionals reference your website as a credibility check. Your credibility diminishes when…..
Branding is one of the most overlooked aspects of starting a business. When you first start a company, you start to craft the essence of your brand from the moment you choose a company name. Even if you are not trying to actively brand your…